Here’s a bit of Christmas fun from a few years ago. The Google Nexus 7 tablet may have been around for a while. But from the start we noticed its habit of giving us three words it thinks will go nicely after the one we’ve just written – much like Google’s web search predicts what…

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bringing-your-brand-strategy-to-life-Lego

How do you reflect your brand’s personality (when you’re not sure what it is)? Very few organisations manage to express their brand in a way that excites – or at least so ordinary mortals (ie non-marketers) can relate. Compared to fields like toothpaste, universities are relatively new to branding. And helping a couple of them…

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