by Ben Afia | May 4, 2018 | articles, culture
My friends at OxfordSM asked me to help them with a new launch recently, aimed at helping companies put customers at the heart of their communication. And as I worked on this article, I realised it touches on the issues many of my clients are grappling with, so I...
by Ben Afia | Aug 6, 2014 | articles, culture
A business leader stands in front of 300 managers. They’re from across the business, from operations to HR. “We’re like the dog that chased the bus. But now we’ve caught the bus” he said. “What are we going to do now?” We were being asked, as a business, to deliver on...
